Event Sponsor

'Marketing' rings a bell when it comes to the present day corporate world. It’s very much the 'in' thing ..... and also the primary focus of our popular event Exemplar. Exemplar is an event all about launching a product in the market, devising a perfect marketing strategy, facing the worst possible situations and implementing the solutions, in other words, its all about study of dynamics and marketing of a product. So we call upon all those who have it in them - muster up your courage, your creativity, your outlook, your presence of mind, your endurance and be ready for Exemplar.

The event will be held in two stages to get the best marketing implementation plan from the participants for VAS of Tata TeleServices Ltd. With opportunity to win prizes worth Rs50,000/-
 

Event Sponsor

Shivi Gupta
Phone: +919835527772
Email: b06109@astra.xlri.ac.in

Rohit Parmanandka
Phone: +919955350155
Email: rohit.parmanandka@astra.xlri.ac.in 
rohit124@gmail.com

Event Sponsor

Stage 1

· Entries are invited from all Management Schools

· Teams of 3 Members all form the same institute

· No Person can be part of multiple teams. The violation of this rule shall lead to disqualification of all such teams

· To up with creative ideas to the kind of VAS, their launch and final marketing plan for VAS services of Tata TeleServices Ltd. So a team has to design a comprehensive marketing plan for the VAS services of TataTeleservices Ltd.

· No defined structure and creativity of ideas along with proper implementation of the same is what we are looking for

· Entries to be mailed to exemplar.xlri@gmail.com

· Entries to be shortlisted based upon their submissions

· Top 5 Entries will be invited to XLRI Jamshedpur for finale

Stage 2

· Top 5 entries will come to XLRI make a presentation to a panel of Judges explaining their marketing action plan, their forecast and will be questioned by the panel.

· Based upon their , suggestions, services suggested, strategy and implementability of the plan, the winners will be adjudged and awarded

Event Sponsor

Launch on 11th January 2008

Submission of First Stage by 23:59 Hrs on 17th January 2008

Marketing Plan for VAS to be mailed to exemplar.xlri@gmail.com

Results of First Stage – 19th January 2008

Second Stage – At XLRI Campus during Ensemble, January 25th -26th 2008

Event Sponsor

Click below to download the file.

Download file

Event Sponsor

First Prize- Rs. 30,000/-
Second Prize – Rs.20,000/-